Are you looking to rank your YouTube videos for competitive but are failing continuously? Then this guide is for you. Read till the end to find out how you can increase your viewership and subscribers.
It is 2023, and YouTube algorithms are changing drastically. To rank your YouTube videos for competitive keywords, you need to keep up with these changes. Not only do you need to create high-quality visual content, you also need to ensure that you are optimising it for search engines. But how do you do that?
That is what we will answer in this blog. Firstly, we will tell you what competitive keywords are and why they provide you with an advantage. Then you will be given a short guide on how to rank your YouTube videos or competitive keywords. So, let’s begin!
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What are Competitive Keywords?
Competitive keywords on YouTube are those words or phrases people search for in larger volumes. They are competitive because other YouTube creators are making videos on these topics. Therefore, it is difficult for you to start ranking for them by just uploading videos. You need something to help you stand out. But why should you rank your YouTube videos for competitive keywords?
Why Should You Try to Rank Your YouTube Videos for Competitive Keywords?
Ranking for competitive keywords means that you are producing the content people need. Therefore, your videos will become available to a larger audience. However, your competitor channels also realise this, and therefore, they also target these keywords. Nevertheless, if you rank your YouTube videos for competitive keywords, you will benefit from the following:
1. Increased Viewership
When you rank your YouTube videos for competitive keywords, you get more views. Your video pops up every time someone searches the keyword. This attracts new audiences over a long period of time.
2. More Subscribers
If you are reaching a wider audience, you will get more subscribers. Although every viewer does not turn into a subscriber, some people will start following your channel. This can lead to monetization on YouTube with more watch time.
3. Greater Sponsorship Opportunities
Once you rank your YouTube videos for competitive keywords, you will start getting noticed by relevant brands. If they find your videos and channel authentic, they will provide you with sponsorship opportunities. You can earn from these sponsorships in addition to the payment from YouTube.
Rank Your YouTube Videos for Competitive Keywords in 5 Steps
Now that you understand what competitive keywords are and why you should rank for them, it’s time to move on to our guide. This guide will tell you how to rank your YouTube videos for competitive keywords in 5 steps. Let’s start!
1. Choose the Right Keywords
Your process starts with choosing the right keywords. Competitive keywords have a large volume of searches and, therefore, more content. In addition, your keywords should be relevant to your YouTube channel. You should not create a video on an irrelevant topic just because it has more searches.
2. Record Videos on Competitive Keywords
Once you have found a relevant competitive keyword, it’s time to start your recording process. Ensure that you complete your research and make a transcript for your convenience. After that, record a high-quality video that engages users.
3. Optimise Your Video Title and Description
After you have recorded and edited your video, you need to tell YouTube what your video is about. To do this, optimise your video title and description and include the keywords while writing them. This will help YouTube know what your video is about.
4. Use Relevant Tags
Another way to tell YouTube algorithms what your video is about is by using the right tags. Carry out research to find the tags that are relevant to your topic and have a higher viewership.
5. Promote Your Videos on Social Media
If you are creating videos and not promoting them on social media, you are missing out on views. Promote your videos on platforms such as Instagram and Twitter. Optimise your visual content for each platform and according to the audience.
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A Quick Wrap-Up
When you rank your YouTube videos for competitive keywords, you will expose your channel to a wider audience. This results in a higher viewership and more subscribers, leading to monetization on YouTube. In addition, you can get sponsorship opportunities if your videos are relevant and get high views.
To rank your YouTube videos for competitive keywords, start by choosing the relevant keywords with larger volumes. Then plan and record your content while ensuring that it is engaging. Once that is done, optimise your video title and description, as well as the tags. Lastly, you have to use social media platforms, as they provide easy engagement.
We at SEO Syrup understand that it can be hard for YouTubers to optimise their videos for search engines. Therefore, we provide you with a team of SEO experts who help you boost your viewership. Click here to get an instant quote now!