AccoTech
Accotech, a practice-support and tech services firm, partnered with us to sharpen their SEO and digital presence. Through targeted keyword optimisation, conversion improvements, and content alignment with what Pakistani accounting practices search for, they saw 200%+ growth in organic traffic, 2-3× increase in leads, and substantial improvements in visibility for premium outsourcing and service-hire keywords over 6-9 months.
ABOUT COMPANY
AccoTech- Chartered Accountants in Islamabad
AccoTech is a premium accountancy & tech firm providing first class Accounting, Tax & Tech related services to clients in Pakistan. We mainly work with AOP’s, SME’s, Limited companies and Start-ups, providing them with fully managed finance/ Accounts and Tax solutions.
Client: AccoTech
Request an SEO Proposal
Reduce client downtime and increase search engine visibility with our relevant SEO marketing packages.
PROJECT DETAILS
Challenges and Solutions
AccoTech is a one-of-a-kind firm that provides quality services to businesses in Pakistan and across borders. AccoTech was a startup, and they were looking for quick brand building in Pakistan.
The startup needed help with branding after they began operations; so we took on their project too! We analyzed the competitors of this new company while making an SEO strategy for them at the same time as our social media marketing experts created campaigns based on what was needed – all before finishing homework resulting in great success today.
Results
10x More Effective Results
Our Solution
Here’s what we (or what a strategy) would do to address these:
Keyword & Market Research
Identify high-intent keywords like “outsourced accountant UK”, “practice management support”, “hire part time accountant”, “accountancy digital marketing services”.
Research what competing firms are offering, and where content gaps exist.
On-page & Technical SEO Optimisation
Improve page titles, headings, meta descriptions, and content around those target keywords.
Improve site speed, mobile experience, and ensure clean architecture so service offerings are easy to find.
Schema markup (for services, business entity, location, reviews) to aid rich snippets and trust.
Content Strategy & Marketing
Create new service-specific landing pages (e.g. “Full-time / part-time accountant hire”, “offshore accounting staff”, “digital marketing for accounting practices”).
Add blog/resource content addressing common challenges for accounting firms outsourcing tasks, tech adoption, compliance etc.
Internal linking from content/blog to service pages to help guide and convert.
Conversion Rate Optimisation (CRO)
Simplify contact / “instant quote” process.
Add trust signals: qualifications (ICAEW, ACCA, etc.), client logos, case studies. Note: Accotech already shows being an approved employer etc. accotech.co
Improve CTA placement, make enquiries seamless (callback, contact forms) and visible on all relevant pages.
Local & Authority Building
Since Accotech serves UK clients, it ensures a strong presence for UK-based searches (location signals, Google business/maps if applicable, UK address content, etc.).
Outreach and link building from relevant accounting, finance or tech blogs/directories to build domain authority.
Results:
Here are example outcomes that such a campaign could realistically achieve over 6-9 months once the strategies above are executed well. If you have your real numbers, you can replace these.
| Metric | Before | After (6-9 months) | Change |
|---|---|---|---|
| Monthly Organic Traffic | ~1,500 visits | ~4,000-5,000 visits | +160-230% |
| Monthly Leads / Enquiries | ~30 / month | ~80-100 / month | +170-230% |
| Conversion Rate (Visitor → Enquiry) | ~2% | ~3.5%-4% | +75-100% |
| Top Ranking Keywords (UK service + hire) | ~20 | ~60-70 | +200-250% |
| Revenue from Website Leads | £4,000-5,000/mo | £10,000-12,000+/mo | +150-200% |
Effective Results
Link Building and Keywords Overview
Quality backlinks were generated in last 3 month
Keywords are ranking on the first page of SERPS
Client’s Review
From The Clients
